Happi Planet Secures $2 Million to Boost Sustainable Home Care Portfolio

Overview

Mumbai-based startup Happi Planet raised INR 18 Crore (about $2 million). The funds came in a new round. Fireside Ventures led the round. Prath Ventures joined as a new investor.

Company Background

• Founded: 2022
• Founders: Mayank Gupta and Nimeet Dhokai worked at Procter & Gamble.
• Products: They offer plant-based, eco-friendly cleaners. Their line covers laundry, kitchen, surface cleaning, limescale removal, and metal care for copper, bronze, and brass.
• Sales Channels: Their products sell on Amazon, Big Basket, D Mart Ready, and in Reliance Signature stores.

Use of Funds

Happi Planet will use the funds to expand its product range. They will add more team members. They will also speed up new product development.

Growth and Market Position

The startup achieved a 15X revenue boost in the last 12 months. Strong operations and sound unit economics helped this growth. Last year, they raised around $1 million (INR 8.47 Crore) to grow their online and offline presence. Competitors include Beco, The Better Home, and Koparo Clean. The Indian market for sustainable home care may reach $74.1 million by FY27. This market grows at a 33% CAGR as more consumers choose eco-friendly options over plastic waste, harmful chemicals, and water pollution.

Industry Context

Customers in India now lean toward toxin-free, sustainable home care. They care about their health and the planet. Happi Planet’s funding reflects a growing trust in eco-friendly direct-to-consumer brands.

Key Takeaway: Happi Planet’s $2 million funding round shows the strong promise of sustainable home care in India. The new funds will help the startup speed up innovation and grow its market share.

Design Delight Studio curates high-impact, authoritative insights into sustainable and organic product trends, helping conscious consumers and innovative brands stay ahead in a fast-evolving green economy.