There’s a specific kind of grief in watching a masterpiece get swallowed by the void. You spend hours on the edit, hit publish, and—nothing. The algorithm decided you didn’t exist today. We took that digital frustration and turned it into a physical manifesto. But since the EU just dropped the hammer on the “burn-it-all” business model of fast fashion, we realized our "I Liked Your Post" Tee needed to be more than just a meme. It needed to be a survivor.

The Upgrade: Built for the Digital Product Passport Era

The new laws are simple: no more destroying unsold stock, and every garment needs a pedigree. We were already there. Every Organic Cotton Social Media Tee we print is a middle finger to the landfill. We’ve beefed up the construction and dialed in the print clarity. The ink doesn't just sit on top like a cheap sticker; it’s a breathable, water-based strike into the fibers of the GOTS-certified fabric. It feels heavy in the hand but light on the skin. It’s the kind of grit that survives a thousand wash cycles, unlike your digital reach.

The fashion industry is currently panicking about Digital Product Passports. We’re just checking our Organic Collection and realizing we’ve been ready for years. This isn't just about avoiding a shadowban; it’s about wearing the solution to a broken supply chain. When you wear this, you aren't just wearing a joke about engagement metrics—you’re wearing a piece of the post-trash-fashion future.