Barilla 2023 Sustainability: Achieving 70% Sustainable Sourcing of Strategic Raw Materials

Introduction: Setting New Standards in Sustainable Agribusiness

Barilla reached a milestone in 2023. The company now sources 70% of its key raw materials—wheat, corn, cereal grains, and oilseeds—using sustainable methods. Barilla works with farmers who use green practices. The company cares for the earth and meets the need for safe food. Barilla shows that keeping supply chains strong and open helps both nature and people.

The Sustainable Agriculture Code: Core Pillar of Responsible Sourcing

Barilla uses a strict Sustainable Agriculture Code. This Code guides how raw materials are grown and handled. It works by:

• Keeping soil strong through crop rotation and adding organic matter.
• Lowering chemical use by cutting back on synthetic fertilizers and pesticides.
• Protecting water by using smart irrigation and keeping runoff low.
• Boosting biodiversity by saving natural habitats and pollinator zones.

The Code sets clear rules for sourcing. It shapes farms and builds trust with suppliers.

Progress and Ambition: 70% Sustainable Sourcing Towards 2030 Goals

In 2023, Barilla had 70% of its raw materials meet green standards. This progress builds on past growth. The company aims for 100% sustainable sourcing by 2030. This goal cuts carbon and chemicals, helps local farmers shift to regenerative methods, and builds clear, safe supply chains.

Leveraging Innovative Agricultural Technology

Barilla applies cutting-edge tech to meet its green goals. Digital sensors and satellites check soil conditions and guide irrigation. AI tracks progress and helps reduce waste. The company also grows crop varieties that endure drought and pests. These steps lead to precise water and fertilizer use, lower chemical runoff, and stronger climate resilience.

Building Sustainable Supply Chains with Transparency and Social Impact

Barilla cares for every step in its supply chain. The company uses blockchain to show each product’s path from field to fork. It chooses local and regional suppliers to cut food miles and boost local economies. Barilla trains farmers and ensures fair pay. Regular audits and steady improvements keep high environmental standards.

Conclusion: Paving the Path to 2025 and Beyond

Barilla’s 2023 progress shows a clear path to sustainable food production. Strict codes, advanced tech, and open supply chains drive the plan. The target is 100% sustainable raw materials by 2030. This model lets agribusiness meet growing demand while caring for the planet.

For readers interested in technology’s role in sustainable farming, explore how satellite monitoring and digital traceability tools from innovators like Farmonaut are transforming agribusiness transparency and resilience.

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